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Breeze Basics

📍 Palm Coast, FL

Transforming a luxury skincare brand into a high-converting e-commerce powerhouse with strategic web design and SEO optimization.

Sales Increase
+180%
Conversion Rate
12.5%
Load Time
0.5s
PageSpeed Score
96/100
Breeze Basics Website
The Challenge

Breeze Basics is a luxury skincare brand handcrafted in Palm Coast, FL, specializing in organic, all-natural products. Despite quality products, they faced significant challenges:

  • Low online visibility and weak search engine rankings
  • Poor e-commerce conversion rates on outdated platform
  • Slow website performance affecting user experience
  • Inability to effectively showcase product quality and brand story
  • Minimal integration with social and marketing channels
Our Solution

We implemented a comprehensive digital transformation:

  • Modern, mobile-first e-commerce platform with fast checkout
  • Professional product photography and lifestyle imagery
  • SEO optimization targeting beauty and skincare keywords
  • Performance optimization achieving 96 PageSpeed score
  • Integration with email marketing and social media
  • Streamlined product discovery and recommendation engine

Measured Results

Online Sales Revenue+180%

Within 6 months of launch, online sales increased by 180% compared to the previous year, with sustained growth continuing.

Conversion Rate12.5%

With optimized checkout flow and product recommendations, average conversion rate reached 12.5%, significantly above industry benchmarks for e-commerce.

Page Performance0.5s LCP

Largest Contentful Paint of just 0.5 seconds ensures lightning-fast load times, reducing bounce rates and improving SEO rankings.

Search RankingsTop 10

Now ranking in top 10 search results for target keywords like "organic skincare" and "natural beauty products Florida", driving consistent organic traffic.

Key Takeaways

Quality Matters

A well-designed website that properly showcases product quality directly impacts conversion rates and customer loyalty.

Speed is Revenue

Performance optimization isn't just technical—it directly impacts user experience, SEO rankings, and bottom-line sales.

Strategic Growth

Combining beautiful design with SEO, performance optimization, and user experience creates sustainable business growth.

Ready for your success story?

Let's create a transformative digital experience for your business.

Breeze Basics Case Study - E-Commerce Success | Structure1 Digital