Southfield, MI General Contractor Website Performance

This page shows how General Contractor businesses in Southfield, MI perform online, including website speed, mobile performance, and competitor benchmarks. Use it to understand what drives rankings, where slower sites fall behind, and how local competitors compare.

Benchmark sample · n = 31+ in this city+industry slice (capped check for tiering) · High tier · As of May 18, 2026 UTC Methodology
D
Mobile Grade

D — Weak

Based on 31+ General Contractor sites in Southfield, MI

  • Average mobile PageSpeed score: 47.83/100 2.8599999999999994 points above the MI General Contractor average (44.97/100)
  • 9.09% of General Contractor sites in Southfield, MI pass mobile performance (score ≥ 90) — most are leaving speed-dependent ad spend on the table
  • Average desktop score: 54.3/100 (6.469999999999999-point gap vs mobile — mobile users get the worse experience)
  • Sites here average 0.14 active problems per site — relatively low signal count for this market

Businesses in view

66

Avg Mobile Score

48

Good LCP Sites

9%

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How General Contractor Websites Perform in Southfield, MI

  • Average mobile PageSpeed score: 48/100
  • 9.09% of general contractor sites pass mobile performance standards (score ≥ 90)
  • Average desktop score: 54/100
  • Average of 0.1 performance problems per site

What Slower General Contractor Websites Lose in Rankings and Leads

  • Lead loss: 53% of visitors abandon websites that take over 3 seconds to load
  • Ad spend waste: Google penalizes slow landing pages with lower Quality Scores and higher CPCs
  • Local ranking drop: Page speed is a ranking factor in Google Local Services Ads, Maps, and organic search
  • Market-specific impact: With only 9.09% of general contractor sites passing in Southfield, MI, there's significant opportunity for competitive advantage

Benchmark Data Across Southfield, MI General Contractor Competitors

Average Mobile Score
48
Above MI avg (45)
Pass Rate (Core Web Vitals)
9%
Mobile performance passing
Sample Size
31+
general contractor analyzed
Avg Performance Issues
0.1
Per website

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Other Cities in MI — General Contractor

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Other Industries in Southfield

Compare how other service industries perform in Southfield. See if your competitors across different verticals are using similar strategies.

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