Salem, OR Insurance Agency Website Performance
This page shows how Insurance Agency businesses in Salem, OR perform online, including website speed, mobile performance, and competitor benchmarks. Use it to understand what drives rankings, where slower sites fall behind, and how local competitors compare.
D — Weak
Based on 31+ Insurance Agency sites in Salem, OR
- →Average mobile PageSpeed score: 47.25/100 — 1.3400000000000034 points above the OR Insurance Agency average (45.91/100)
- →3.64% of Insurance Agency sites in Salem, OR pass mobile performance (score ≥ 90) — most are leaving speed-dependent ad spend on the table
- →Average desktop score: 51.81/100 (4.560000000000002-point gap vs mobile — mobile users get the worse experience)
- →Sites here average 0.09 active problems per site — relatively low signal count for this market
Businesses in view
76
Avg Mobile Score
47
Good LCP Sites
4%
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How Insurance Agency Websites Perform in Salem, OR
- Average mobile PageSpeed score: 47/100
- 3.64% of insurance agency sites pass mobile performance standards (score ≥ 90)
- Average desktop score: 52/100
- Average of 0.1 performance problems per site
What Slower Insurance Agency Websites Lose in Rankings and Leads
- Lead loss: 53% of visitors abandon websites that take over 3 seconds to load
- Ad spend waste: Google penalizes slow landing pages with lower Quality Scores and higher CPCs
- Local ranking drop: Page speed is a ranking factor in Google Local Services Ads, Maps, and organic search
- Market-specific impact: With only 3.64% of insurance agency sites passing in Salem, OR, there's significant opportunity for competitive advantage
Benchmark Data Across Salem, OR Insurance Agency Competitors
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Other Industries in Salem
Compare how other service industries perform in Salem. See if your competitors across different verticals are using similar strategies.