Lansing, MI General Contractor Website Performance
This page shows how General Contractor businesses in Lansing, MI perform online, including website speed, mobile performance, and competitor benchmarks. Use it to understand what drives rankings, where slower sites fall behind, and how local competitors compare.
D — Weak
Based on 31+ General Contractor sites in Lansing, MI
- →Average mobile PageSpeed score: 45.47/100 — 0.5 points above the MI General Contractor average (44.97/100)
- →10% of General Contractor sites in Lansing, MI pass mobile performance (score ≥ 90) — most are leaving speed-dependent ad spend on the table
- →Average desktop score: 52.16/100 (6.689999999999998-point gap vs mobile — mobile users get the worse experience)
- →Sites here average 0.13 active problems per site — relatively low signal count for this market
Businesses in view
159
Avg Mobile Score
45
Good LCP Sites
10%
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How General Contractor Websites Perform in Lansing, MI
- Average mobile PageSpeed score: 45/100
- 10% of general contractor sites pass mobile performance standards (score ≥ 90)
- Average desktop score: 52/100
- Average of 0.1 performance problems per site
What Slower General Contractor Websites Lose in Rankings and Leads
- Lead loss: 53% of visitors abandon websites that take over 3 seconds to load
- Ad spend waste: Google penalizes slow landing pages with lower Quality Scores and higher CPCs
- Local ranking drop: Page speed is a ranking factor in Google Local Services Ads, Maps, and organic search
- Market-specific impact: With only 10% of general contractor sites passing in Lansing, MI, there's significant opportunity for competitive advantage
Benchmark Data Across Lansing, MI General Contractor Competitors
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Other Industries in Lansing
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